Isabella
Rossi.

Retail Store Manager & Fashion Stylist. Style that sells.

PHOTO

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01Ciao

Retail and fashion professional with 9+ years in luxury boutiques, visual merchandising and personal styling. Blends a sharp eye for trends with commercial discipline, growing sales, clienteling and team performance.

02Experience

Store Manager

Maison Élan Boutique · Mar 2021 - Present

Grew store revenue by 34% to $8.2M, ranked #1 of 14 stores in the region.
Built a clienteling programme with 1,200 VIP clients, now 45% of sales.
Leads 22 advisors; staff turnover fell from 38% to 14%.

Visual Merchandiser & Stylist

Atelier Moda · Feb 2017 - Feb 2021

Designed seasonal windows and floor sets that lifted conversion by 18%.
Styled 300+ personal-shopping appointments and 4 lookbook shoots.

Beauty Advisor

Glow Cosmetics · Jun 2015 - Jan 2017

Top seller on the counter for 5 quarters, with skincare and make-up consultations.

03Lookbook

VIP Clienteling ProgrammeLuxury retail · 2022

Private appointments and events growing VIP sales to 45% of revenue.

“Riviera” Window CampaignVisual merchandising · 2020

Seasonal windows featured in a regional fashion magazine.

Expertise

Store P&LClientelingKPI managementStock controlPersonal stylingTrend forecastingVisual merchandisingLookbooksSkincare consultationMake-up artistryProduct trainingShopify POSSalesforce ClientelingInstagramCanva

Education

B.A., Fashion Merchandising & StylingSample Institute of Fashion · 2011 - 2015

Certified

Visual Merchandising Professional Certificate2018

Luxury Retail Management Programme2021