statement
Multidisciplinary designer with 8+ years creating brand identities, campaigns and digital experiences for startups and global brands. Brings strategic thinking, strong craft and clear collaboration from first sketch to final asset.
by the numbers
14rebrands led
30markets launched
+41%shelf sales
50M+campaign reach
experience
Mar 2021 - PresentSenior
Senior Brand Designer
Northstar Creative Studio
- Led 14 rebrands, including a fintech identity rolled out across 30 markets.
- Built design systems and brand guidelines used by in-house teams of 200+.
- Art-directed photo and motion shoots for campaigns with 50M+ reach.
Jan 2018 - Feb 2021Visual
Visual Designer
Pixel & Pine Agency
- Designed packaging for an organic food range now stocked in 1,200 stores.
- Created social and web campaigns that lifted engagement by 3×.
Jun 2016 - Dec 2017Junior
Junior Graphic Designer
Inkwell Print House
- Laid out magazines, posters and catalogues for 40+ clients.
2012 - 2016BFA
BFA, Graphic Design
Sample College of Art & Design
selected work
Fintech Global Rebrand
New logo, type, motion language and guidelines rolled out in 30 markets.
Identity · Design system · 2023Organic Food Packaging Range
24-product range that raised shelf sales by 41% in 6 months.
Packaging · 2020